Like you, I’ve never been afraid to invest in my personal development and my business. But, like you, I’ve been burned by a couple of investments that didn’t bring me the return promised. One of those was a (gulp) £20k mastermind which I paid for out of the last of my savings. < Do not recommend this 😬
The methods taught were pretty generic, and even though I implemented them as instructed, they didn’t work for my business. Not because I was a special snowflake LOL, but because the generic business-building strategies and marketing tactics taught didn’t translate into the health + wellness industry.
The uncomfortable webinar formulas…
The pushy email sequences…
The expensive software…
It wasn’t right for Sleep Like A Boss! So I couldn’t attract decent clients who I knew I could help, I couldn’t cover my bills without worrying about where money to cover the next ones would come from, and relationships with my family members suffered. (I definitely couldn’t buy the Louis Vuitton handbag or trip to the states 🤣)
That’s when I decided to ditch the “rulebook” and create my own. I got super strategic and started approaching business in a completely different way from what everyone else seemed to be preaching.
First of all, I stopped being scared of the numbers and faced them like a lioness. Turns out, the more familiar I was with my finances, the more money I made. (It’s why knowing your numbers is a fundamental part of the way I coach my clients.)
Then, I got support with my messaging and copy and created a professional website. If I wanted to be seen as a premium service provider (and charge accordingly), I needed to communicate like one.
Once that was solid, I implemented a content flow (the one I now teach) that brought the perfect people to my virtual home. And in that content, I showed up as ME instead of a watered-down, censored, “expected” version that excited approximately zero potential clients.
Soon enough, I was attracting exactly who I wanted to be working with and charging £10k for a VIP day. (That’s ONE day!)
Finally, I was earning healthily and making Impact with Integrity, and that has become my holistic business coaching philosophy. (Strictly not a blueprint.)
When you know what you’re doing and you ACT like it, you can charge what you want. And I’d love to show you how you can use my way to do it your way.